Notes of Aroma

The Anatomy of Fragrance: Understanding Oils, Notes, and Diffusers
When it comes to home fragrance, the experience often feels effortless, but behind the scent is a subtle chemistry of balance, structure, and intention. Understanding a few key terms—like carrier o...

The Scent of Summer: Fragrance Notes That Capture the Season
The days are growing longer. The sun is hanging in the sky a little later, and the first signs of summer are beginning to stir. Though we’re still in the softness of spring, there's a shift in the ...

Scent vs. Smell: Masking Odors vs. Eliminating Them Naturally
There’s a clear difference between something that smells good and something that no longer smells bad. While the two are often treated as the same, they serve very different purposes. One adds to t...

The Psychology of Scent: Why Your Brain Reacts to Fragrance
Fragrance has a way of entering a space before anything else. It lingers in the air, often unnoticed at first, yet it’s one of the most emotionally charged elements in any environment. Unlike sight...

Understanding the Diffuser: A Guide to Modern Fragrance
Fragrance is more than a scent—it’s a presence. It defines the tone of a space without saying a word, elevating your home with atmosphere, clarity, and emotional depth. For those who see scent not ...

Fresh & Floral: The Top Spring Scents to Refresh Your Home
As the seasons shift and light begins to linger a little longer, our spaces call for a refresh. Winter’s warmth gives way to spring’s clarity—airier textures, brighter colors, and most notably, fre...